Coco Chanel once said, “In order to be irreplaceable one must always be different.”
And she couldn’t be more right! Have you ever noticed how empowering it feels when you wear a t-shirt or accessory that is so audacious and stylish, people can’t help but take a second glance or better yet, ask you where you got it from? Why is it empowering? Because it’s forcing you to stand out from the crowd. The term “wallflower” isn’t even in your vocabulary, because you’re too busy striving to be exceptional.
Fashion has become more than just about looking cute. Through fashion we are able to make bold statements and tell people who we are, what we think, and what we represent. Especially in today’s society where two types of people exist: those that want to abide by societal norms, and those that what to push against assimilation and instead promote integration. What better way to combine fashion with cultural and social awareness than through artistic designs that captivate the eye and leave the onlooker asking questions. That’s right. The only way to promote diversity and educate people on different cultures and religions is to get them talking!
In the case of MOJATI, we want to spread the peaceful and moral messages of Islam, a beautiful thing the media and most of society has kept hidden. We want to encourage young men and women to embrace their unique selves and never be afraid to wear your hijab or rock that shemagh around your neck. Show off your henna designs and let your tribal jewelry shine. There’s so much beauty in our history, culture, and ancestry, how could we not want to share it with the world!